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Going Beyond Your Logo: Finding Your Brand Voice
- Jul 01, 2022
- By Sara Myers
- In
Images are worth a thousand words. We all have come to love and use this quote. The truth is, this statement is only valid to an extent. When creating your brand, your logo can only do so much of the speaking. It is essential to go beyond your logo and…
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BLND PR’s Summer Fashion Recommendations
- Jun 24, 2022
- By Sara Myers
- In
Summer fashion is coming in hot, just like the weather. It is essential for the latest collections by fashion designers to fit the right summer mood. We know finding the perfect outfit that provides style and comfort for those hot, sunny days might be challenging. As a boutique PR agency,…
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Top 5 Tips On How To Talk To The PRESS
- Jun 17, 2022
- By Sara Myers
- In
One of the essential duties a public relations agency has is obtaining media encounters for its clients. These media encounters include television segments, in-person interviews, press email interviews, public speeches, and event appearances. No matter what kind of encounter it is, they all add value to you, and it is paramount…
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Are There Different Types Of Content?
- Jun 10, 2022
- By Sara Myers
- In
Content creators have been able to define online creativity! Online creativity has opened the door for many forms of content creation. Content creation is no longer limited to photography. In fact, many LA communications agencies now include a variety of content creation services.. Here at BLND, we will help you…
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5 Mother’s Days Gift Ideas We Love, From The Clients At BLND PR
- May 06, 2022
- By Sara Myers
- In
Mother’s Day is right around the corner. Every year, we all try to find the most unique and special gifts that will make our moms say “wow!” However, it can be tough to think outside the box. This year, treat mom to something special beyond just flowers and a card.…
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How To Create A Cohesive Social Media Feed
- Apr 29, 2022
- By Sara Myers
- In
When it comes to content creation for social media, it can be challenging to know where to start. There are thousands of ways to show off your brand, from stylized product photography to timely TikTok trends. However, regardless of content style, it’s essential to keep your content on brand. A…
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Why Your Gifting Strategy Isn’t Working: And How To Correct It
- Apr 22, 2022
- By Sara Myers
- In
In today’s world, nearly every brand has realized the potential of influencer marketing. If chosen and worked with correctly, influencers have the power to drive brand awareness and potentially boost sales. Many brands have the budget for comprehensive paid opportunities with influencers, with more content control and direction. However, many…
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Summer Forecast: What Will Be Hot (and Newsworthy) This Season
- Apr 15, 2022
- By Sara Myers
- In
It’s April – which means Spring is in full swing! Easter is just around the corner, and pastels and flowers are everywhere we turn. However, in the PR world, we’ve got summer on our minds. Behind the scenes, journalists are preparing their editorial calendars and articles months in advance. As…
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5 Public Relations Campaigns We Loved Last Year
- Apr 08, 2022
- By Sara Myers
- In
2020 and 2021 were some of the most tumultuous years in modern history. Brands around the world had to adapt to be more empathetic, socially conscious and mindful of current events. The best PR campaigns were the ones that were sensitive to current issues, but communicated hope for a brighter…
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5 Essential Components of the Modern Media Kit in 2022
- Mar 18, 2022
- By Sara Myers
- In
Media kits have been around for decades. Originating as beautiful, printed files of neatly typed press releases and photographs, these kits have evolved with the digital age, becoming dynamic and engaging pieces of content that brands use to inform and intrigue the media. As they evolve, however, it can be…