Photo by: Humans Before Handles – Photographed by Makeda Sandford
Following the unjust murders of George Floyd, Breonna Taylor, Ahmaud Arbery and countless others, protests have erupted across the country in support of Black Lives Matter and anti-racist movements over the racial injustice in our country. Whether you choose to donate money, attend the protests, or use your platform to amplify the voices of Black people and educate yourself and others, there are many ways you can continue to show your support for this important movement.
If you’re looking for a way to support artists of color, shopping Black-owned fashion brands are a great way to start. As we demand positive, systemic change both politically and socially, we must break the barriers in the fashion and beauty industries and do so by prioritizing Black-owned businesses.
As a self-taught designer, Asata Maisé worked in the fashion industry hands-on with some of the top industry names for many years before starting her own label. She makes her one-of-a-kind patchwork clothing and accessories with vintage textiles. Because Asata hand-makes each piece, the products are unique, creative, and so incredible.
Recently promoted by Kim Kardashian, JDB Apparel is an up and coming fashion brand that sells high quality t-shirts, hats, fleece, and formal wear. Cory Brown founded the company in 2010 with the goal of helping people who were struggling. On the JDB website, he says: “The brand is not just for the sake of the next big street wear or for a fashion sense..NO..my mission, vision, and purpose is to Impact communities by what we wear on our body’s and amongst other forms of services that we use to uplift the downtrodden and hurting.”
Jade Swim is owned by founder and designer, Brittany Kozerski, a former incredible fashion editor turned inspiring entrepreneur. Jade Swim’s swimsuits are incredibly stylish, yet minimalistic, and are known for its luxe fabrics and long-term wearability. Her minimalistic aesthetic complements the versatility of the swimwear, making it an everyday essential.
Humans Before Handles
Rooted in the belief that personal style is a value, Humans Before Handles encourages its customers to think about who they were before they dressed for social media. The brand has an incredible selection of beautiful accessories, including earrings, necklaces, and hair accessories. Founder Ash Sims also founded The Aesthetic Girl Design Studio, and has proven that she has a keen eye for style, beauty, and fashion.
Savage x Fenty
By now, most have heard about Savage x Fenty, co-owned by music icon Rihanna. This brand has become increasingly popular and has promoted inclusivity regardless of skin tone and gender. Additionally, it did a great job of breaking barriers and disrupting the mainstream fashion world in the best way.
Their brand motto: Multiculturalism Applied To Ethical Fashion. Stella Jean is regarded as Italy’s first Black fashion designer. She often uses bright colors, funky patterns, and a tropical vibe influence. In regards to her clothing line Stella comments, “A collection is more than the sum of its garments; clothes can speak louder and in a more incisive manner than many words, somehow managing to ignite cultural fabric.” Clearly passionate about her brand, Stella Jean is the perfect line to promote, support, and wear.
If you’ve come across this page hoping to give more of your support to the Black community and Black-owned businesses, here is a helpful list of ways to help the Black Lives Matter movement to keep the momentum going.