Let’s Talk Email Etiquette – Tips for Pitching to Journalists

boutique public relations agency

Today, we’re tackling a topic that’s crucial for anyone looking to make a mark in the world of media: email etiquette when pitching to journalists. Crafting the perfect pitch can be a game-changer, but it’s equally important to ensure your approach is professional and respectful. Even if you have the best pitch topic in the […]

How To Have A 10/10 Intern Program at a Boutique Public Relations Agency

boutique public relations agency

I think we’ve all heard of the internships where the interns grab coffees, file documents, or take calls. A successful internship program at a boutique public relations agency requires an investment into their growth (not just getting busywork done)!  Although taking on an intern requires time and resources from your company, having a successful internship […]

Springtime Strategies to Spruce Up Your Communications Plan

Public Relations Marketing Agency

Springtime hits differently after daylight savings.  And now that we’re all getting an extra hour of sunlight, I think we’re all ready for Springtime.  Coming out of the winter weather, there’s a crave for a fresh start, to soak in the sun, and enjoy nature at its peak!  This shift in weather and mood not […]

How To Incorporate Memes Into Your Content (and Not Be Tacky)

social media PR firm

When working with a social media PR firm, of course you want to stay up-to-date on the latest trends.  It’s common that clients will ask, so what’s trending right now?  In reality, so many of the “big trends” that we see are actually memes!  But aren’t memes kind of cringe? Honestly, it depends on how […]

Insider Tips: Sourcing Influencers For Local Events

boutique influencer relations agency

As a boutique influencer relations agency, we often have local businesses that like to use our services to help them with events. Usually businesses love having influencers attend their events which create buzz and a lot of hype!  However sourcing the right influencers will make or break how many will join your event. The most […]

Earned vs Owned Media: Effective Public Relations Tactics

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In the dynamic landscape of public relations, two key pillars stand tall: earned and owned media. In an era dominated by digital communication and social networking, understanding the power of these mediums is essential for any public relations tactics aiming to build brand reputation, credibility, and engagement. Let’s dive deeper into the significance of earned […]

Meet the Team: Spring 2024 Interns!

boutique public relations agency

Let us introduce you to our Spring 2024 interns! Interns at BLND play a major role in aiding the success of the team. A boutique public relations agency, like BLND, is forever growing and changing. An internship at BLND is a great way to engage yourself in PR and learn from the best in LA.  […]

Prepping For A Content Shoot: A Social Media Agency’s TOP Tips

social media agency

Content shoots are SO exciting when building a client’s social media presence.  But in order to have a successful shoot, our team has to be on their A-Game!  Building the right team, creating a great shot list, and doing plenty of research will make or break your content shoot.  As a social media agency, these […]

What To Look For In Influencers: From a Social Media PR Firm

social media PR firm

As our digital landscape continues to grow, it is no secret that every brand should be sourcing influencers to promote their brand or product. If you don’t already, you might be falling behind. If you’re looking to start, however, choosing the right influencers for your brand is absolutely critical. Whether you are a one man […]

Finding Your Speciality At A Boutique Public Relations Agency

best boutique public relations agencies

Boutique public relation firms are an excellent way to get hands-on learning in different specialities within Public Relations.  Of course even all of the best boutique PR agenies are different, but at BLND, we offer three main services: traditional PR (media relations), social media, and influencer marketing. Each speciality has overlapping skill sets, but it’s […]