-
It’s April – which means Spring is in full swing! Easter is just around the corner, and pastels and flowers are everywhere we turn. However, in the PR world, we’ve got summer on our minds. Behind the scenes, journalists are preparing their editorial calendars and articles months in advance. As…
-
2020 and 2021 were some of the most tumultuous years in modern history. Brands around the world had to adapt to be more empathetic, socially conscious and mindful of current events. The best PR campaigns were the ones that were sensitive to current issues, but communicated hope for a brighter…
-
Media kits have been around for decades. Originating as beautiful, printed files of neatly typed press releases and photographs, these kits have evolved with the digital age, becoming dynamic and engaging pieces of content that brands use to inform and intrigue the media. As they evolve, however, it can be…
-
At BLND, we’ve worked with hundreds of inspiring women. From entrepreneurs to influencers, women are changing the world with new ideas and innovations every day. As a female-founded PR agency, we are proud to work with and amplify the voices of powerful women all around the world. In this blog,…
-
Have you ever wondered why your Instagram posts aren’t getting the likes and comments you thought they would? Unfortunately, Instagram might not be as easy as you think. Getting the most of your content goes above just getting likes. Here at BLND PR, you know that your followers have to…
-
In today’s competitive market, it is crucial for brands to position their CEOs, founders and other leadership as experts in the industry. The truth is, the way to make yourself and your business stand out is by positioning yourself of your colleagues as thought leaders. A thought leader is someone…
-
In a world of social media algorithms, it can be difficult for posts to be seen. The algorithm sorts posts on a user’s feed based on their individual interests, instead of the time of the post. This is where a paid social media strategy can be beneficial! Paid social media…
-
Over the past two years, everyone had lots of freetime to find new hobbies and interests thanks to numerous lockdowns and quarantines. From whipped coffee to bones day to that couch guy, the pandemic produced numerous trends and opportunities for people all over the world. One of these things that…
-
You have found the perfect client – congratulations to you! But now, it is time for the hard work. Here at BLND PR, we know it can be challenging trying to perfect a public relations strategy that not only you love, but one that your client can love and trust.…
-
While it may feel like every celebrity, influencer, and entrepreneur has a podcast these days, we continue to see podcasts as a thriving, profitable industry that isn’t going anywhere. Just like Facebook groups, there’s a podcast for everyone and every topic under the sun – and PR execs should view…
