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Today’s blogger world is a vast online space filled with accounts from lifestyle bloggers, to small business owners, to dog moms, to foodies. From a boutique PR firm perspective, it is extremely important to decide what your account’s focus should be. With that being said, it is important to narrow…
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The world of public relations is exciting, fast-paced and always evolving. While the PR industry can be all those things, it can also be a little intimidating to future and new PR professionals. As many transition from their academic career to a professional one, it can be hard to navigate…
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Move over Youtube, Instagram has just released a new update that allows users to post videos that are up to an hour long. Upon opening the application and clicking on the TV icon in the upper right corner, Instagram TV will instantly open and begin playing videos vertically on your…
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One of Instagram’s newest features, Instagram Poll, gives users the chance to ask their followers questions through a sticker on their Instagram story. It’s important to note that responses to the poll feature are NOT anonymous which adds an element of user engagement that was not available before. Here are…
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With the turn of the century came a revelation: employers should take care of their employees. Enter workplace wellness. Often associated with weight-loss challenges (we’ve all seen that episode of The Office) and team-building exercises, workplace wellness can often get a bad rap. When implemented correctly though, it can not…
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LinkedIn is a large platform for finding jobs, being noticed, and building your network. It’s a very important online profile that can help you get the gig you’ve dreamed off. Try these tips to get job recruiters to find you and hire you! Have a visually appealing profile – Choose to…
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It is almost 2018 and visual marketing is on the rise. 46% of marketers can agree that photography is essential to their brand’s storytelling and 84% of communication will be visual within the next year. It’s a fast-changing world out there, so to remain competitive in the game it is…
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2017 has been fun, but we’re already looking forward to what 2018 has up its sleeve including the social media trends to expect in 2018. It seems that every year we are in the prime time of the Digital Age, but 2018 is coming in hot with a can’t stop,…
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Social media nowadays can be consuming and overwhelming. Businesses and brands are now looking to utilize social media marketing to take their presence and activity to a new level. But between all the platforms and tasks, marketing can be hard to manage. Thankfully, there are several social media management tools…
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More and more women are setting out to start their own businesses and make a mark on the world. As women, we know how important it is to empower and uplift one another – there’s nothing more encouraging than seeing someone follow their dreams and become successful. Here at BLND,…
