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The public relations world moves at an extremely fast pace. In this monthly PR roundup, we will be summarizing some of the notable public relations incidents that occurred in the past month. Instagram Kevin Systrom and Mike Krieger are the co-founders of Instagram. After Facebook acquired Instagram in 2012, Facebook…
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With influencer marketing on the rise, all brands now want a piece of the social media pie. Recently on our blog, we discussed the impact of the rise of influencer marketing and what that means for the beauty industry. In this post, we will be further diving into the topic…
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Today, we are featuring Lindsey and Taylor from Sweet Savory Sisters. Lindsey lives in Philadelphia while Taylor lives in New York City. Their blog explores food, travel, lifestyle and beyond. Their food blog content not only is appealing and useful for those looking for recommendations but also serves to connect…
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As a lifestyle public relations agency, we take on clients of all types including restaurants, hospitality, brands and more. We specialize in traditional media pitching, social media management and content creation for our clients. When it comes to content creation, the type of client will require different photographing and editing…
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Event planning is undeniably a lot of work, but there are steps you can take to make the process easier for everyone. Starting to plan your event as early as possible is always the best option. From choosing a location to ensuring all your key guests can attend, the more…
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The world of beauty has been around for as long as I remember. The world of influencers is new and evolving as you read this blog. Influencer marketing is undoubtedly one of the most rewarding marketing methods used today. According to a Tomoson study cited by Forbes, “for every dollar…
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Live streaming has grown significantly in the past years as more and more brands are using it as a tool to connect with their audiences. As a boutique public relations agency, we have increasingly incorporated live streaming into our client campaigns. This tool can be used in significant ways, as…
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Meet Lucy, another one of our wonderful interns this Fall. Hometown: Chicago, IL 3 words to describe you: Loyal, curious, positive Coffee style: Iced oat milk latte Most-used Emoji: Blushing smiley face 😊 If you could only eat one thing… what would it be? Fish tacos What inspires you? My friends, my…
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Nowadays it seems like every business is on social media. If you are a business owner, you want your business to be on there too. But, what is the best way to do so? As a boutique PR firm, we’ve gathered our favorite social platforms to show you how you can…
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We are so excited to introduce to you, Essie, another one of our interns this Fall. Hometown: Sinaloa, Mexico 3 words to describe you: Sarcastic, ambitious, and courageous Coffee style: Iced latte with almond milk Most-used Emoji: Laughing-crying emoji 😂 If you could only eat one thing… what would it be? Poke/sushi What inspires you? My very…
