• PR events

    5 Types of PR Events Your Brand Needs

    In our increasingly digital world today, your brand’s public image is more important than ever before. Every company or brand should be actively maintaining their public image in order to build a loyal community around their product or service. Here are 5 types of PR events that your brand or…

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  • Travel Colorfully

    Featured Blogger: Taylor of Travel Colorfully

    We’ve caught the travel bug in the BLND office and can’t wait to start planning those summer trips. Thankfully we’ve discovered Taylor of Travel Colorfully! Her adventures around the world have inspired our own plans and we’re so excited to share her blog today! After accepting a position in Florence…

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  • Marketing Analytics

    Using Marketing Analytics To Measure Performance

    It seems like all social media platforms are expanding into marketing platforms nowadays. As a business, how do you decide which platforms to utilize? More importantly, how do you know which platforms are the most effective marketing tools? Thanks to metrics, we are able to accurately track marketing performance and…

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  • Featured Blogger: Carolyn of My Chic Obsession

    Today we’re excited to be featuring Carolyn from My Chic Obsession! The blog was started for Carolyn to have fun and combine all of her favorite things: blogging, styling, photography, fashion, writing and home projects. With a style that is a mix of classic, casual, chic and simple, My Chic…

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  • instagram advertising

    Instagram Advertising… Does It Work?

    If you have scrolled through Instagram lately, it is hard to miss Kylie Jenner’s posts about FitTea and Khloe Kardashian’s posts about Sugar Bear Hair. When products like these are featured in celebrity social media accounts, we can’t help but wonder if they actually work as well as the Instagram…

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  • Snapchat's search feature

    Everything You Need to Know about Snapchat’s New Search Feature

    Struggling to keep up with constantly changing social media platforms? We know the feeling. As other social media platforms release similar features to Snapchat like Facebook Live and Instagram Stories, it seems every day there is a new update. We’ve got you covered with a complete guide to Snapchat’s search…

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  • Hanna Jobes of Based on a Travel Story

    Featured Blogger: Hanna of Based On A Travel Story

    Meet Hanna – the 22 year old travel blogger behind the blog Based on a Travel Story! After a terrible cancer scare she decided to take charge of her life and dropped everything that didn’t make her happy, which resulted in her packing her bags for Europe a few months…

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  • Internship Onboarding

    How To Make The Most Out of Internship Onboarding

    Now that spring is in the air, it only means one thing – summer is almost here! Bring on the tank tops, swimsuits, and flip flops and we’ll see you at the beach. Or office… same thing if you are working at the BLND office this summer! We all know that…

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  • pr scandal united

    How To Recover From A PR Scandal

    Public relations disasters can strike companies of all industries and sizes. Poor or lack of response to these crises can easily worsen existing situations and cause an even bigger pr scandal, like United’s $1.4 billion stock drop after the public learned about its forcible ejection of passenger on flight 3411.…

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  • Brunchinista

    Featured Blogger: Jacque of Brunchinista

    Today we’re so excited to feature Jacque of the style, food and travel blog Brunchinista! What we love about the blog? It truly is the perfect combination of food, style and beer & wine adventures. If you’re heading to the Pacific Northwest anytime soon we highly suggest you read through…

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