• social media

    Is Snapchat Officially Dead?

    When it first came onto the scene, Snapchat revolutionized social media. Users of Snapchat enjoyed the unique features of the app, primarily the fact that photos sent through the platform were deleted within 10 seconds of being seen.  However, as the app grew, screenshots were allowed, snaps could be sent…

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  • social media

    Social Media 101: Filter or No Filter?

    Almost every social media platform these days boasts a large variety of filters that can change anything from your facial features to the color of your hair. These are so popular that even plastic surgeons have seen a rise of patients showing images of filtered selfies when requesting cosmetic procedures.…

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  • Public Relations for Niche Industries

    PR for niche industries can definitely be challenging. But, when done right, this specialized type of PR can be extremely effective in boosting recognition and conversion among your target audience. Niche industries focus on providing services or products aimed at a specific group of people. Niche industries can even include…

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  • Meet Our 2019 Summer Interns!

    Interns are at the heart of BLND Public Relations and we are so excited to introduce our Summer 2019 class of interns! A public relations internship is the perfect opportunity to immerse yourself in the world of PR. At BLND, our interns learn from some of the best in the…

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  • Ten Tips from Top Beauty Influencers

    With beauty advice being widespread and easily accessible online, it can be overwhelming to know which tips and tricks actually work, and are worth investing your time and money on. As a lifestyle and beauty public relations agency based in Los Angeles and New York, we get the opportunity to…

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  • Difference Between CBD Beauty PR + Traditional Beauty PR?

    Beauty’s obsession with CBD is just beginning! CBD is becoming the hottest ingredient in beauty, making its appearance in different types of skin care, color cosmetics, wellness supplements, and even makeup! CBD beauty brands are attracting customers with these products with promises they will promote relaxation, act as an anti-inflammatory…

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  • Ways to Measure PR Impact

    Public relations is a crucial component of every successful business. However, not everyone is familiar with what it is, let alone how to tell if it is “working.” Companies spending thousands on public relations may be wondering how to measure its success in a specific industry. While it can be…

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  • New York

    What Big City Consumers Look for in Brands

    From brands in Los Angeles to brands in New York, consumers are getting picker and picker with the brands they are shopping. Consumers’ attention spans are shortening while their expectations of brands are growing. People are looking for connections between them and the brands they shop while keeping in mind…

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  • CBD public relations

    CBD and Haircare

    2019 is the year of CBD and this trend is showing no signs of slowing down. From CBD public relations to CBD skincare, it has broken into nearly every industry. CBD hair products are now taking the lead in the health and beauty industry and many well-known brands are expanding…

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  • Beauty PR in New York City

    The beauty industry has been on the rise recently, especially in cities like New York. New York PR Agencies are working hard to cover some of the top local beauty brands, and are absolutely crushing it. Below are 3 of the top brands beauty PR firms in New York are…

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