Five Tips for a Perfect Press Release

On average, journalists will spend less than one minute reading an opened press release. A press release can be the golden ticket to an endless amount of coverage for a company or brand, if done right. But what does it take to be considered newsworthy? We’ve put together a list of 5 helpful tips to […]
Scheduling Posts for Social Media

Social media is fantastic for a business or personality, you can communicate with customers (and potential customers), interact with other companies and advertise for free! The only down side is that nowadays nobody has any spare time to commit to activities outside of the day to day running of a business. Presence on social media […]
Why Your Company Needs a Press Kit

Today we’re sharing why your company needs a press kit. Just as every company needs a name and a brand, a press kit is right up there with them, especially if you are part of a start-up or small business. A press kit is basically a compact, un-biased, broad overview of your company. It allows journalists, freelance writers […]
What is a Twitter Party? And Why Your Brand Should Host One

Have you heard of a Twitter party? Well do you want to be a part of the coolest parties where products are launched, prizes are given away and celebrities actually talk to you? Of course you do! What if at these parties you could also wear sweatpants, drink a cup of tea, and not actually move from […]
Must-Have Apps Every Couple Needs for Valentine’s Day

Take you Valentine’s Day to the next level this year! Each year, loved ones exchange an estimated 180 million cards. But what if there was an easier, more accessible way to express love for sweetheart? There’s an app for that! With the increase of smartphones and mobile app development, there are many fun valentines apps […]
Featured Blogger: Marissa of Style Cusp

Every Monday we bring you a feature on a talented blogger who inspires us. This week we are happy to feature Marissa Meade from the fashion blog Style Cusp. This East Coast girl caught our eye with her flawless and classic style and looks and we just can’t get enough! Read more about Marissa […]
Steps to Rebranding Your Business

Change may be intimidating, yet it can be extremely beneficial to rebranding your business. Rebranding your business is a great way for businesses to revamp their image to help them grow stronger. Most importantly, rebranding can set a business apart from other competitors. However, many business owners are skeptical of this change because they do […]
Brands We Love on Instagram

Instagram brands are are favorite to follow these days. Since being introduced in 2010, Instagram has drastically evolved many big name brands’ marketing game. This online mobile photo and video sharing social networking site is home to nearly 90 million monthly active users, which makes it a popular platform for many companies to use. However, […]
How Much Does A PR Firm Cost

How much does a PR Firm Cost? Public Relations doesn’t sound like a lot of work, but when you’re running your own business and you have a laundry list of other things to do, it’s a bit overwhelming to take on the PR side of things as well. A public relations job has quite the […]
Abby of The Fab Life of a Natural Diaster

Every Monday we bring you a feature on a talented blogger who inspires us. This week we are happy to feature Abby Sterling of The Fabulous Life of a Natural Disaster, and an associate editor & social media director of Glitter Guide. Her personal blog offers a refreshing look at affordable fashion, style, beauty […]