For this week’s Meet the Media series, we’re pleased to introduce Neha Tandon, lifestyle editor who focuses on inclusivity and diversity in beauty media. Neha’s work has been published in POPSUGAR and Business Insider, and she graduated with a Master’s degree in journalism from Syracuse University. Her work and writings are…

Social media has given the world a wide variety of possibilities when it comes to marketing and public relations. It has given users the ability to share their stories in an authentic voice and image online while sharing photos and videos with their respective audiences. As social media has continued…

Public relations is an ever-changing industry that is influenced by technology, consumer trends, and the social and political landscape. In light of the outbreak of COVID-19 and the landscape shift its caused, the field has evolved. As such, public relations agencies have had to adjust their methods to get the…

During these trying times, many businesses are wondering if it is appropriate to continue typical social media posting, or are even cutting these services altogether. When it comes to social media during the era of the coronavirus, the landscape is shifting and tactics should change, but one thing must remain…

This week’s rendition of Aspiring Women Who Inspire, features Amy Will, founder of Girl Gang the Label, podcast host, and serial entrepreneur on a mission to inspire women to reach their highest potential. Will launched her first business at just 24 years old, and has since established four successful and…

The outbreak of COVID-19 has thrown our lives for a loop. As many brick-and-mortar stores are forced to temporarily shut their doors, most of us have been forced to shop online. As such, however, online retailers have the potential to maintain strong business goals and stay profitable in this changing…

For this week’s Meet the Media series, we’re pleased to introduce Allyson Koerner, a celebrity and entertainment news writer for Bustle. With an undergraduate degree in English, and a master’s in Print and Multimedia Journalism, Allyson is well-equipped to deliver trending stories that have landed on MSN, SheKnows, Culturess, and…

Your resume is the ultimate piece of information where you get to flaunt your skills, achievements, and overall reason why a public relations agency should hire you. Resumes also help your potential employer understand who you are, your work ethics, and what assets you can bring to the table. When…

In these uncertain times, businesses are experiencing what is now being referred to as the “coronavirus impact,” otherwise known as the way in which this global pandemic is changing consumer behavior, and ultimately, the global economy. Small and locally-owned businesses are being hit the hardest, many being forced to temporarily…

In light of the outbreak of coronavirus, many employers encourage employees to work from home to keep the virus’ spread at bay. Working from home can be nice, but it is also easy to slack off, overwork yourself, or get distracted. We put together some tips that will help those…