-
On this week’s edition of Meet the Media, we are so excited to introduce Jessica Booth, freelance writer and expert in all things lifestyle. As a writer, Jessica has bylines at Insider, HelloGiggles, Delish, The Daily Beast, Bustle, and FabFitFun. She majored in print journalism at Hofstra University in New…
-
Every day 125 million hashtags are used on social media platforms. Hashtags are not just a convenient way to see related content, but a powerful tool for organizing and tracking branded content. As a social media marketing tool, hashtags have the capacity to drive traffic and increase your brand awareness.…
-
When it comes to improving your business, good internal communication is one of the most effective public relations tactics that you can use. In fact, almost all successful businesses have thorough and detailed internal communication plans that they follow. If implemented properly, internal communication has the power to improve efficiency,…
-
With the rise of social media and the multitude of new marketing platforms, many are quick to assume that email marketing is outdated and useless. However, email marketing is certainly not dead, it has just drastically and rapidly changed over the past few years. Top PR agencies in Los Angeles…
-
In this week’s Aspiring Women Who Inspire, we meet Ivirlei Brookes, an actress and mindset mentor for creatives. Her company Mavenelle focuses on helping female creatives and entrepreneurs discover their voice and authentic brand and lifestyle. Ivirlei just went viral for a video she made providing anti-racist mindset adjustments for…
-
As the digital world continues to grow, it becomes increasingly important for brands to have a strong social media presence. That’s why choosing the right social media agency is so important. While there are hundreds of options to choose from, narrowing down the best social media agency for your brand…
-
Photo by: Humans Before Handles – Photographed by Makeda Sandford Following the unjust murders of George Floyd, Breonna Taylor, Ahmaud Arbery and countless others, protests have erupted across the country in support of Black Lives Matter and anti-racist movements over the racial injustice in our country. Whether you choose…
-
When creating a branding kit or logo, it is important to choose the right font that can represent your brand well. The font is a non-verbal message that is being sent to clients and is typically the first thing they will notice. This is why it is important to make…
-
In this week’s Aspiring Women Who Inspire, we meet Heather Cade, the curator and owner of District Loom, a Washington, D.C.-based vintage and antique rug source. Working together with her husband, Heather sources rugs from all over the world, selling them in local boutiques and via their online store. Just…
-
Influencer marketing is a form of social media collaboration that is very popular today. This approach to marketing focuses on posts from popular social media personalities that maintain a strong following. Today, some influencers have excellent careers through the strategic partnerships they choose. There are many ways these partnerships form,…
