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As any business owner knows, social media for business is different than for an individual or fun. Unlike Instagram, Twitter, Facebook and other popular social media networking sites, LinkedIn is specifically designed for professional networking, making it a great business tool. With tools to boost your brand awareness and build…
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What does the best public relations agency have that really makes them the best? Aside from seasoned professionals, a great strategy is what really differentiates the best public relations campaigns and content. By upgrading your public relations strategy, you elevate both your brand and business. Keep reading ahead for 5…
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In the age of social media, influencer marketing is the new wave for promoting products through relatable, everyday content from a “reliable source” (influencers) right from your mobile device. In the past, most influencer marketing has revolved around and was popularized by the same social media sites like Instagram and…
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Valentine’s Day is just around the corner, and this year’s celebrations will be anything but traditional. The holiday of love is still contending with the impacts of the pandemic on our relationships: while some are navigating the currently less-than-desirable dating scene, other couples have just been spending a little too…
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At BLND, we love our interns! They help us with everything from traditional PR and influencer marketing, and bring in fresh ideas and perspectives. During their time with BLND, interns learn from some of the best in the biz, and handle their own tasks and assist with our clients hands-on,…
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As a career, public relations is a dynamic and rewarding field that will challenge any professional and keep them on their toes. Many people when getting started in PR are instantly hooked by the creativity involved and the fast-paced exciting nature of the industry. However, if you’ve encountered the industry,…
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As every social media manager knows, coming up with fresh and creative content can become a real challenge. Occasionally, you may run into what our social media agency call’s a “content slump.” You may find yourself struggling to come up with captions, new engaging content, and will feel totally out…
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2020 was a chaotic year for all of us. And so far, 2021 is following many of the same patterns. Unfortunately, that means that many of us continue to feel overworked and exhausted, even after the holiday break. PR professionals everywhere, from those at a public relations agency to those…
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We don’t need to sugarcoat it – 2020 was the worst. From a global pandemic to toilet paper shortages, there were tons of surprises, most of which were awful. Brands and communicators around the world were faced with new challenges everyday. PR professionals had very little time to prepare or…
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So many new beauty brands have hit the scene recently, from J.Lo’s skincare line, JLo Beauty, to Addison Rae’s Item Beauty, growth within the industry has no end in sight. If you’re planning to launch a product soon, you’re sure to need effective beauty public relations tactics to get your…
