• Phone Etiquette

    Proper Phone Etiquette

    With social media, e-mail, and text messaging so advanced today, people hardly ever need to use the telephone. In any career, phone etiquette is crucial. Something so easy can be challenge when it is not practiced often. Having proper phone etiquette can make or break any business or brand. Draw…

    Read More
  • creating content

    The Cure to Writer’s Block

    Writer’s block can seem like an endless problem. Find the cure to writer’s block when creating content is the key to unlocking your creativity. Just when you think you’re done, it’s already time to start writing something new. The cycle can seem endless. Don’t stress! There is a cure for…

    Read More
  • pr firm

    Hiring the Perfect Team

    Hiring is everything. Behind any great business is a great team of employees. These are the people who represent your brand. They can make a great experience for the customer or client or lead to a bad Yelp review. What does it take to hire the right team? What are…

    Read More
  • email-etiquette

    Email Etiquette for PR Pros

    Working in PR is working in an industry centered around communication. Reaching out to potential clients or media is an integral part of the job and unless you invest time adopting the right approach you could be left with an empty inbox. Applying the right email etiquette is so important,…

    Read More
  • press release

    Five Tips for a Perfect Press Release

    On average, journalists will spend less than one minute reading an opened press release. A press release can be the golden ticket to an endless amount of coverage for a company or brand, if done right. But what does it take to be considered newsworthy? We’ve put together a list…

    Read More
  • Rebranding Your Business

    Steps to Rebranding Your Business

    Change may be intimidating, yet it can be extremely beneficial to rebranding your business. Rebranding your business is a great way for businesses to revamp their image to help them grow stronger. Most importantly, rebranding can set a business apart from other competitors. However, many business owners are skeptical of…

    Read More
  • pr firm cost

    How Much Does A PR Firm Cost

    How much does a PR Firm Cost? Public Relations doesn’t sound like a lot of work, but when you’re running your own business and you have a laundry list of other things to do, it’s a bit overwhelming to take on the PR side of things as well. A public…

    Read More
  • network

    Network Your Way to the Top

    Let’s face it, getting a job nowadays is a lot harder than it use to be. Having a college degree sometimes just is not enough to land you a job. Now, it’s all about who you know. Connecting with others and networking can lead to an endless amount of opportunities.…

    Read More
  • Must-Have Skills for Every Modern PR Professional

    Many think that a Public Relations professional only need to be the organized, good at writing, and know a couple influential people to be successful. PR is quickly evolving however and growing along with the world of digital media and marketing. Not only are PR firms sprouting up all over Los Angeles, New York and…

    Read More
  • The Quality, The Story, The Legacy

    With luxury brands its PR’s job to be creative in their strategies so consumers are willing to pay the big bucks for your high quality product or service. Because PR encompasses so many different aspects of your brand, such as the social media, brand styling as well as more of…

    Read More