• How to Embrace TikTok as a Business

    Hitting the scene in 2016, TikTok has caught the eye of our social media agency. TikTok has transformed the way that younger generations use and consume social media. Formerly known as Music.ly, TikTok has grown to surpass Facebook, Instagram, YouTube and Snapchat in monthly installs on the Apple App Store…

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    5 Design Software Programs Our Creatives Swear By

    When it comes to design software, there is no shortage of amazing programs. You can find hundreds of design programs online at your fingertips, but it can be tough to differentiate their abilities. At our social media agency, we have creatives with extensive experience working with a variety of different…

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  • social media

    Social Media 101: Filter or No Filter?

    Almost every social media platform these days boasts a large variety of filters that can change anything from your facial features to the color of your hair. These are so popular that even plastic surgeons have seen a rise of patients showing images of filtered selfies when requesting cosmetic procedures.…

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  • Social Media 101: How to Take the Perfect Selfie

    This Friday, June 21 marks National Selfie Day, so what better way to celebrate than by taking a selfie? Don’t worry if you are not totally comfortable with your selfie game, the social media pros at BLND PR have some easy tips and tricks on how to get that perfect…

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  • Three Tangible Tips for Organic Instagram Growth

    It’s been nearly ten years since Instagram was born and created the social media world we interact in on a daily basis. A lot has changed in the past ten years; the photo-sharing app has skyrocketed into a public relations phenomenon that allows companies and individuals to reach new audiences…

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  • Influencer Marketing: Determining True Reach and Engagement

    Influencer marketing is a key component of the ever-evolving public relations industry. As advertisements and sponsored marketing campaigns continue to boldly move away from television and into social media, implementing influencer partnerships is crucial for brand growth in the millennial era. While traditional media continues to stand the test of…

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  • How to Host a Killer Giveaway on Social Media

    Giveaways are extremely popular tactics used by public relations pros and social media managers to gain followers and engagement for a brand. However, they can be completely useless, and potentially do more harm to a brand, without the right strategy backing it. To make sure that you get the most…

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  • The New Rules of Beauty PR

    The landscape of public relations is ever changing thanks to the internet and social media. The traditional beauty ads with flawless supermodels and heavily-edited photos don’t work anymore, since audiences are demanding more authentic, natural content.  As a beauty public relations agency, it is essential for us to understand the…

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  • Accountability and Authenticity in Influencer Marketing

    As the influencer marketing industry matures, accountability and authenticity in the social media sphere is expected and demanded by audiences and brand partners alike. At BLND PR, a boutique Los Angeles public relations agency, we are committed to working against inauthenticity in influencer partnerships and do our due diligence when…

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  • The Comparison Trap: Instagram vs Reality

    In a world where followers and likes can seemingly determine a person’s worth, it has become all too easy to compare yourself and your life to everything on Instagram. This notion may sound comical and absurd, but we’re all guilty of indulging in social comparison to some extent. Have you…

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