• Apps To Create The Perfect Instagram Aesthetic

    Creating a cohesive and consistent Instagram aesthetic can sometimes be stressful. Adjusting, cropping, finding the right filter and making each photo match the rest of your images all takes time. Luckily, there are tons of apps to help make the process easier. First of all, you have to determine what…

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  • Apple Keynote 2018 Recap

    At 10am PST on September 12, Apple hosted their annual keynote address at the Steve Jobs Theater in Apple Park, Cupertino. This is one of Apple’s most anticipated events of the year, carefully executed by their Public Relations and Marketing teams. During the keynote, Apple announced 3 new iPhones as…

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  • Should CEOs Be Using Social Media?

    It’s clear that social media has become an invaluable asset in our modern day world. However, social media can be detrimental to company and brand images for the same reasons that they have become so widely used. Specifically, the ease of information distribution, low barriers to entry and speed of…

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  • The Biggest Publicity Stunt of 2018: IHOB

    Breakfast lovers everywhere were shocked to learn that the International House of Pancakes would become the International House of Burgers. The fast food chain revealed a change would be made on June 4 by tweeting, “For 60 pancakin’ years, we’ve been IHOP. Now, we’re flippin’ our name to IHOB. Find…

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  • The Latest Instagram Release – IGTV

    Move over Youtube, Instagram has just released a new update that allows users to post videos that are up to an hour long. Upon opening the application and clicking on the TV icon in the upper right corner, Instagram TV will instantly open and begin playing videos vertically on your…

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  • 6 Ways to Utilize Instagram Polls

    One of Instagram’s newest features, Instagram Poll, gives users the chance to ask their followers questions through a sticker on their Instagram story. It’s important to note that responses to the poll feature are NOT anonymous which adds an element of user engagement that was not available before. Here are…

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  • Los Angeles PR agency

    5 Tips to Utilize Your LinkedIn Profile to its Fullest Potential

    LinkedIn is a large platform for finding jobs, being noticed, and building your network. It’s a very important online profile that can help you get the gig you’ve dreamed off. Try these tips to get job recruiters to find you and hire you! Have a visually appealing profile – Choose to…

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  • Social Media Trends to Expect in 2018

    6 Social Media Trends to Expect in 2018

    2017 has been fun, but we’re already looking forward to what 2018 has up its sleeve including the social media trends to expect in 2018. It seems that every year we are in the prime time of the Digital Age, but 2018 is coming in hot with a can’t stop,…

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  • social media management

    Best Tools For Social Media Management

    Social media nowadays can be consuming and overwhelming. Businesses and brands are now looking to utilize social media marketing to take their presence and activity to a new level. But between all the platforms and tasks, marketing can be hard to manage. Thankfully, there are several social media management tools…

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  • New Instagram Updates

    It’s our favorite time of the month, Instagram update time! This month, Instagram has some big changes that we’re really excited about. Unsurprisingly, Instagram has updated its app yet again with some fun new features as well as some to make it more user-friendly. New formatting feature for multiple photo…

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